The Hewlett-Packard Laboratories in cooperation with the Cornell University have made a study on the relationships of Twitter users. There have been analysed data sets of 309740 Twitter users. The results do show that the average user has made 255 posts which are read by 85 others and that the average user reads the posts [...]
According to some latest studies video advertising has a top priority this year. By interactive video there is a technology available, whcih delivers the performance and comfort wanted by consumers. Two further providers of interactive video commerce solutions are introduced in the following. The video solution of CAVI is targeting the consumer and entertainment segment. [...]
econsultancy, a community of professional marketers, has released a report about b2b search engine usage. The report examines by which kind of search engines companies are researching business related information. Beside search engines other relevant channels for information gathering like newsfeeds and professional networks have been evaluated as well as advertising and publishing related issues. [...]
