According to some latest studies video advertising has a top priority this year. By interactive video there is a technology available, whcih delivers the performance and comfort wanted by consumers. Two further providers of interactive video commerce solutions are introduced in the following.

The video solution of CAVI is targeting the consumer and entertainment segment. It is a complete solution for the whole shopping process as well as for logistics and distribution. The service includes the video solution including a shop system, payment processing, warehousing and delivery. The video solution is realized by using widgets, which means that sales may happen at a shopping destination as well as across the social web.

A similar service is provided by Video Infusion. This video commerce solution, too, may include a shopping solution and enables selling across other sites by video sharing. The sales process may be handled by proprietary modules or by integration at existing ecommerce systems.

Directory Sources: Video Advertising