Online Opinion Research by Semantics for Internet Business
Jodange is a monitoring service for the social web and user generated content. The application uses semantic technologies and enables the classification of opinions and sentiments in opposition to facts.
Social web and user generated content are known in marketing for chances and a difficult environment concerning the reputation of a company because of fast spreading opinions and rumors. To manage possible harming statements there are a couple of monitoring applications on the market, which even work in realtime. But usually these applications are monitoring keywords. Semantic technologies are able to reduce the expenses by filtering these statements.
Jodange offers various solutions to monitor the social web or for the integration into content management systems at own websites. Considered tasks are described by the optimization of advertising campaigns regarding sentiments, the early analysis of reactions to new products, communications and market research in general.
Directory Sources: Social Web Research - Market Research - Web Analytics, Tracking


September 24th, 2009 at 03:21
Ok, I’ve been looking everywhere for someone to explain this! Thank you! Thank you! I’ll be back!