Amadesa has launched a webbased website optimization and personalization service. The service is dedicated to improve the website performance and engagement to increase sales or improve other conversion targets. The service provides a complete marketing suite for website optimization, which includes several modules. Amadesa enables testing and includes tools to improve the overall performance by [...]
Demdex is a webbased service offering behavioral and demographic analytics to publishers, advertisers and agencies. The service is targeting the competitive internet advertising market by offering tools primarily to publishers to deliver advanced data to improve the value of their inventory. At the same time Demdex is on online marketplace to exchange such data by [...]
PeoplePond is a reputation management service, that similar to the formerly introduced service of TrueReputation has search engine marketing components to optimize the placement of own original information on the social web and the internet in favor of third party information. Further primarily key components of the service are profile aggregation for the central administration [...]
