Sysomos is a provider of social media analytics and monitoring solutions, Heartbeat and MAP. Both applications are comfortable social media monitoring solutions, which are able to process data on a global level. The apps analyse geographical and demographic data and do include influence tracking as well as sentiment analytics. Additionally Heartback has a brand monitoring facility. A product overview is given by the video below and by the website, which is a recommendable informative read.
The company has just released a report about the social network Twitter. This report includes various statistical data on the general usage, demographic data and facts about the correlation of followers and friends as critical parameters for success and the potential of Twitter acitivities and accounts: Inside Twitter
Directory Sources: Social Web Research