The crm solution provider Lithium combines conventional elements of customer relationship management with social networking functions.
Opposite to other already introduced solutions specialized in the social web Lithium is offering a complete crm suite with integrated social networking facilities. The application includes elements for social media monitoring and the management of corporate social media and networking activities. The monitoring modul enables to fetch and filter relevant posts and the networking components are offering account aggregation and reputation management. Too, there are facilities to engage existing customers to become multiplicators. Further information is available at the Lithium homepage.
Lithium now is the third crm application with social media facilities introduced within a short span of time. The ongoing development of the social web and the need of enterprises to follow this trend seem to create a promising new business segment in the range of business solftware solutions.