Advertising.com, one of the largest internet advertising networks worldwide and owned by AOL Inc., has launched a self service advertising platform called Ad Desk. This new feature enables to place adverts within the sites of AOL and sites represented at the ad network.
The placement of ads happens by typical principles, the creation of advertising media by texts or banners, the selection of a target group and the start of the campaign. Targeting may happen by sites and content, interests and geographical orientation. The ad currencies are cpm and cpc. Further information is available by the video below and at the Advertising.com homepage.