Augmented Reality is a versatile technology (s. introduction at Wikipedia and published articles) offering various possibilities to marketing and most promising options to the mobile internet. These possibilities beyond the original industrial use came up by the ubiquitousness of the internet enabling the distribution of graphics and information contained. Below is a list of articles [...]
The following article is an interesting read. It is giving some insights into the state of the art of in game advertising, its success and the prospects of being merged with other kinds of media. Other kinds of media in this case means mobile media including console games but mobile applications, too. Whereas the outlook [...]
Moontoast is a social and business network for social commerce. The term in this case is used by describing a broad approach like the term ecommerce does and oppostite to the common use here describing e.g. social shopping applications and the like. The service Moontoast enables networking between consumers and enterprises as well as between [...]
