Augmented Reality Articles and Trends

Mai.29, 2010 in Augmented Reality

Augmented Reality is a versatile technology (s. introduction at Wikipedia and published articles) offering various possibilities to marketing and most promising options to the mobile internet. These possibilities beyond the original industrial use came up by the ubiquitousness of the internet enabling the distribution of graphics and information contained.

Below is a list of articles about augmented reality, which do present the occurences of the last months. Remarkably and opposed to the described options only a few service providers are cited. Despite of this small market augmented reality applications have already gained popularity. Such applications are available in most diverse forms for the mobile internet as well as on the web exemplarily shown by merchandising of the film Avatar and a Twitter app.

The articles below are assorted beginning with marketing examples followed by market research, products and innovations and last but not least standards.

ArtKOM GmbH ermöglicht „Augmented Reality“ im Bereich der Printmedien

Neue Werbemöglichkeit: Augmented Reality auf Visitenkarten

Augmented Reality Helps Sell the Product

Zagat Survey gears up for augmented reality iPhone app

Augmented reality set for major growth: ABI Research

Why augmented reality will change the world as we know it?

Video of Bruce Sterling keynote on the dawn of the augmented reality industry

Your Augmented Future: The 3 Hottest Videos From International AR Symposium

16 Top Augmented Reality Business Models

Create your own Augmented Reality with AugmentThis

Erweiterte Realität kommt auf das iPhone

Avatar toys go augmented-reality, courtesy of Mattel and Total Immersion