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Entries for August, 2010

Search Engine Optimization in Correlation to the Intention

Some interesting facts about the correlation of the intention of search queries and the navigation on the serps (search engine results pages) are the result of a study accomplished at the Pompeu Fabra University in Barcelona. By eye tracking the behavior depending on the intention of search queries has been surveyed. Whereas the results are [...]

The Social Web and older Generations

Information about the use of social media by older generations is provided by an up to date PEW Internet report. This group is one of the fastest growing user groups on the internet at all, what too is due to the social web. According to the report the number of users older than 50 has [...]

Conversational Research down to Lifestreams

Harris Interactive, an online market research company specialized in online surveys and panels, is offering conversational research tools going down to the lifestreams of particular users. The service is described by next evolution in market research and called Research Lifestreaming. Like common lifestreaming services the service tracks the online behavior of panel participants on the [...]

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