The browser company Opera, on the mobile internet present by its mobile browser, has announced the launch of a mobile advertising network. The Open Mobile Ad Exchange is offering services for advertisers as well as for mobile publishers and developers. Part of the network is the media inventory generated by the popular mobile browser Opera Mini, which makes the mobile advertising network the largest in the world by its 66.5 million users according to the press release. The technology of the network is provided by AdMarvel, an Opera company. Further information about the launch of the Open Mobile Ad Exchange is available by the press release below.
Opera starts Mobile Advertising Network
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