Soovox is a new personal analytics service enabling people to measure their social influence on the internet. The service is following a trend by two services introduced in the Marketing Update November lately.
The service is creating a so called Social IQ by being connected to the social network accounts of participants and by measuring their online activity. The Social IQ is a unit to represent the social influence and used to evaluate social commerce activities. Businesses may be connected to influencers by the service and start promotional activities and word of mouth marketing campaigns. To get further information visit the Soovox homepage.