Personalization has been defined as an internet marketing trend within the marketing updates lately. An article at the Lifestream Blog is describing one form of personalization in the online advertising world by the term persuasion profiling. The second part of the term already suggests the context to lifestreaming aka profiling based on data created on the social web with data services being a trend as well. The data used in the context of persuasion profiling enables to target users based on their lifestyles and tastes.

Behavioral Targeting is Tired. Persuasion Profiling is Wired

FOLDEN.INFO Directory Sources: Internet Marketing Innovations