Pinterest as already reported is the new social media star. The social network does not only have a strong growth but a very high engagement at the same time. Meanwhile the average time spend on the site has grown to 100 minutes a day. Furthermore the sharing activity is remarkable with a relation of pins and repins by 20 to 80, which means over 80 % of posts are based on sharing items. Other sources by the way are reporting about the growth of typical unwanted activities like scams. Further information about the demography of Pinterest is available by the article The Definitive Pinterest Infographic…for now.