B2B Content Marketing Study

The blog Social Media B2B is citing an up to date content marketing study in the b2b segment. Interestingly the study has been realized by surveying the technology marketing community within the business network LinkedIn. This qualification of the community may lead to a slightly different view than an survey of common businesses, but at the same time it gives great insights into the means qualified marketers do use. The article 21 Unbelievable B2B Content Marketing Statistics is giving a brief view of the mayor results. These by the way do not differ a lot to another study, which is already one year old and mentioned in the article 18 Growing B2B Content Marketing Trends to Share. Below is a slideshow of the complete study.

B2B Content Marketing Trends 2013 from Holger Schulze

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