FOLDEN eMarketing Blog

AdMedia, an advertising solution provider and owner of an affiliate marketing network, has launched another online advertising network called Contextual. As the name suggests the targeting of the service happens by contextual advertising associated to the content of a website. Furthermore the service enhances the contextual targeting by the integration of retargeting related to the [...]

Sociomantic is an online advertising solution provider bringing up a new level to targeting at online display advertising. The proprietary technology of Sociomantic consists of a social targeting system, which matches the need of granualized markets by enabling exact targeting up to personalized advertising. To Sociomantic targeting based on interests is the first level, which [...]

RadiumOne is a new advertising network, which combines behavioral targeting with data of social graphs. By these data out of the social web campaigns may become optimized. RadiumOne creates cluster out of such data and enables to reach groups of people with similar interests. The data becomes available by cooperations with comScore Top 500 Properties [...]