FOLDEN eMarketing Blog

Google announced an upgrade of its ad serving business. This upgrade will put together already existing ad serving offers, the Google Ad Manager and DoubleClick’s DART for Publishers (DFP), under a new name called DoubleClick for Publishers. Too, the new service is devided into two parts, DoubleClick for Publishers and DoubleClick for Publishers Small Business. [...]

An adserver with cross media facilities has been launched by ESV Media. The AdServX adserver is build on OpenX. The AdServX adserver is able to administrate and deliver various online advertising formats for internet advertising and the mobile internet as well as rich media advertising formats for video and in game advertising. The software is [...]