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Entries for the ‘Social Media Advertising’ Category

Data about Effectiveness of Targeting based on Social Graphs

This study is called the most comprehensive study about targeting based on social graphs and interests by MediaPost News. It has been conducted by 33across, a social media advertising solution provider. As the company is in the social media advertising and especially the social targeting business itself the data need a critical view, but at [...]

WordPress will get an Advertising Network

This is some breaking news from the Web 2.0 Summit in San Francisco. Automattic , owner of WordPress, and Federated Media, a company specialized in niche content and serving this community with marketing solutions, have announced to form a partnership to serve the WordPress community with ads. This is a real huge step regarding the [...]

Twitter launches Blog to inform about Advertising Formats

Twitter has launched a blog to inform about the own advertising products. Currently these advertising products comprises Promoted Tweets, Promoted Accounts, Promoted Trends as well as relevant services like analytics or targeting. The news about the products as well as about upcoming services are available by the new Twitter Advertising Blog and at the Twitter [...]

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