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Entries for the ‘Research’ Category

Internet Marketing Review February

The internet marketing review and directory update February includes the topics Internet Marketing and Advertising, Online Market Research and eLearning. Below follows a brief analysis of up to date internet marketing trends. Internet Marketing and Online Advertising Innovations The internet marketing innovations and new services of the February update in part are reflecting the mainstream [...]

Fostering Communications using Socialbots

This story is both fascinating and scaring. While working on the Web Ecology Project, a social media research project, scientists examined the claimed ability of social media experts to foster communications between people and to increase the amount of followers. This research had the character of a competition between groups of scientists and some decided [...]

Study about Cases of Data Utilization in Online Marketing

To marketers utilizing the large amount of data available today is one of the hottest trends and most important up to date tasks. The IAB has conducted a study about this usage and put together first approaches on data aggregation, management and deployment as well as case studies. Two major trends have been identified, the [...]

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