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Entries for the ‘Marketing Research’ Category

Video Advertising in Long Form Video

A study on video advertising regarding long form video by Adobe, the Adobe Digital Video Advertising Report 2012, has found high acceptance of in stream video advertising being placed deep within the video content, the midroll ads. Parameter has been the completion rate, the complete viewing of an ad, which becomes an established parameter to [...]

Internet Marketing Review April

The internet marketing review and directory update April includes the topics Internet Marketing and Advertising, Mobile Internet and Internet Security. Below follows a brief analysis of up to date internet marketing trends. Internet Marketing and Online Advertising Innovations The April Update represents itself with a broad array of innovations. In part these belong to the [...]

Insights into Facebook Commerce

Payvment, provider of social commerce applications for Facebook, has released a study about marketing instruments used to advertise social commerce activities on Facebook. Despite of being published by a Facebook commerce company the study is giving interesting insights into the social commerce and of the activities of Pavyment itself, a service being used by 100000 [...]

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