Some interesting facts about the correlation of the intention of search queries and the navigation on the serps (search engine results pages) are the result of a study accomplished at the Pompeu Fabra University in Barcelona. By eye tracking the behavior depending on the intention of search queries has been surveyed. Whereas the results are [...]
whathashtag is a hashtag research tool to find the most relevant hashtags to be integrated in Twitter posts. By submitting a term the tool finds synonyms and indicates the most popular keywords used as hashtags. Finding the most appropriate and popular hashtags means to get an optimized distribution of news and to reach target groups.
The [...]
Search engine marketing is known as an essential internet marketing instrument. But because of the popularity of social media services, social media marketing has become a most important online marketing instrument, too. Both kind of underlying services, search engines and social media services, are known as access points to information and facilities of communications. Additionally [...]
