FOLDEN eMarketing Blog

Without doubt innovation is an important factor and in product development an alternative to the imitation of successful products. This is shown by the rising of Pinterest, a young social network already capturing the attention of online marketing. For a couple of time the occurances around Pinterest are observed by this site and informational sources [...]

The importance of Google+ to the future of the company and especially in the new competition to Facebook is evident. As appropriate the company forces the development of its social network, which just some days ago went from private beta to public. During the test phase of three months daily enrichments happened with number 100 [...]

The internet will change everything early studies stated and terms like prosumers, at first used by Sony to describe the upcoming trend of producing consumers, came up. In this context an article by the Content Marketing Institute hints to an interesting aspect, brands now become publishers. This of course happens in the context of social [...]