Eye tracking is a proven method to test various things like usability or ad effectiveness. Usually it requires an offline laboratory and a special set of tools. YouEye now brings eye tracking online by its webbased service. The service is using webcams and crowd sourcing to find testers. The latter is even advantageous as it [...]
Bing, Google and Yahoo have launched an search engine marketing initiative together regarding indexing content or better to provide a set of additional meta data to index special parts of content. Following the cooperation to standardize sitemaps now schema.org is dedicated to standardize indexing of additional aka supplemental data. Schema.org concerns the indexing of semantic [...]
Internet on tv has some particularities like big screen and special screen resolutions or navigation by remote control or software installed on mobile phones. To meet these requirements Google has published a guide on how to create sites for Google TV, which will come to shops soon as an installation on tv sets or set [...]
