FOLDEN eMarketing Blog

140fire does something rare in the crowd of interactive video solution providers and video advertising networks. The service is providing both, the solution and the ad network. The proprietary solution of 140fire is called DataRoll. It enables to use existing video ads by putting an interactive layer over the ad. This layer may be stuffed [...]

Google lets get YouTube an own video advertising network. The network is based on AdWords and has identical or similar functions by enabling bidding and placements, but is optimized for the purpose of video advertising. Video ads booked on the network will appear within the YouTube platform and on the Google display advertising network. A [...]

Chitika, an ad network and advertising analytics company, has enhanced its available portfolio of online ads by the pay per call advertising format according its latest newsletter. The new ad format, which enhances the portfolio of display advertising, mobile advertising the first local advertising exchange, which is operated the company, is dedicated to the booming [...]