FOLDEN eMarketing Blog

IconicFuture is a new online marketplace matching right holders of any celebrity content or, as the name tells it, any iconic brands or other content with the developers of virtual worlds like online and social games or mobile applications. The service enables both parts to be represented and to look for partners or may become [...]

Leading european companies of the online games industry have founded a new industry association. The PEOGA, Pan European Online Games Association, will represent the interests of the online game industry and support efforts on self regulations. Members of the PEOGA are game publishers and service companies participating in this market.

Online games are most popular. Virtual reality and MMOG (Massive Multiplayer Online Games) with their virtual goods and economies get a lot of attention. Less has been heard about the fantasy sports market. Fantasy sports is a semi real genre, where fans may manage and play with own teams based on real actors. The fantasy [...]