FOLDEN eMarketing Blog

Navigation devices are widespreaded and now become exploited to deliver location aware advertising at the point of need. TeleNav, a provider of navigation solutions to be installed on mobile phones, has just launched the TeleNav Ad Platform. The service is integrated with the navigation solution and provides ads, if a user access the application to [...]

Twitter has introduced a new function to its location based services, which will be available soon within many countries. This function Twitter Places is an enhancement to the already existing Geotagging API, which enables to add a geographic location to a Twitter post. By Twitter Places a location may be concretely named. Furthermore Twitter collaborates [...]