FOLDEN eMarketing Blog

140fire does something rare in the crowd of interactive video solution providers and video advertising networks. The service is providing both, the solution and the ad network. The proprietary solution of 140fire is called DataRoll. It enables to use existing video ads by putting an interactive layer over the ad. This layer may be stuffed [...]

blurbIQ is introducing a new video advertising concept by merging the hot trend of interactive video ads with the gamification approach. The service is targeting both publishers and advertisers to either implement or to take use of the technology. The results are impressive and confirm the figures regarding the popularity and success of interactive video [...]

Using the terms taggable video wireWAX describes its new and innovative interactive video solution. At all and beside the innovative in video tagging feature the solution has several for now unseen functions regarding features and integration. The most interesting and innovative feature is the in video tagging. This term describes the option to mark elements [...]