Chitika offers Homepage Maps that Pay

Chitika, an advertising network already mentioned for its advertising exchange for local and mobile media and local pay per call ads, has launched a new service, which lets homepage owners earn revenues by integrating online maps. For further information go straight to local advertising at Chitika. FOLDEN.INFO Directory Sources: Map Advertising

Hyperlocal Targeting at Mobile Advertising 1

PlaceIQ has a new approach to mobile advertising. As the name of the service suggests data about places aka locations are gathered and made usable for targeting. The gathered data do describe locations and typical activities at these locations. Examples of data are events and social demographic data but also photos or trends, which are ...

Local Retail Advertising Network 2

Retailigence is a local advertising networking serving at the intersection of online search and offline buying. This sounds like local search advertising at all, but Retailigence is going beyond pure advertising by providing information about the availability of particular products at offline stores by connecting to the retail software of the stores and displaying this ...

Google introduces new Local Advertising Service 1

Google has announced a new local advertising service called Google Boost to place ads within Google Maps and in Sponsored Links areas. Opposed to the most popular Google advertising services the new service is available directly from within Google Places accounts, where people are able to administrate locally oriented information about their business. Currently a ...

Advertising Exchange for Local and Mobile Advertising 1

Chitika, a globally active advertising network, has announced the worldwide first advertising exchange for local advertising. The Chitika LAX (Local Advertising Exchange) is open to advertisers and publishers and enables to trade advertising inventory relevant to local advertising available on various platforms. This comprises local oriented advertising in general, adverts integrated in maps, social media ...

Google launches new Features to improve Local Search

Google today announced a new feature to improve the indexing of pages regarding locations. The feature is an addition to the already implemented rich snippets feature, which enables to add various additional and particular information to a page to be indexed. The new feature is called Rich Snippets for Local Search and introduced within the ...

New Local Advertising Network launched 1

Adneedle is a new local advertising network serving the US market. Being a network the service has offers to both advertisers and publishers. To create campaigns the service has integrated campaign management tools. The local targeting at Adneedle happens by its proprietary G.U.T. technology (Geo User Targeting). Furthermore the service enables targeting by demographics and ...