People definitely spend more Time on the Mobile Internet than on the Web

Time has changed, now several studies came to the conclusion that people today spend more time on the mobile internet than on the web. After a report by comScore now a study by Flurry does the same conclusion. Furthermore apps now rule the mobile internet by over 80% of time being spent with apps opposed ...

Mobile Apps trend toward Single Purpose Apps

There is a trend to mobile apps toward single purpose apps. This is one result of a study by Nielsen, which lists the top 10 mobile apps of 2013. The study is related to the US market, but should be relevant to other markets as well as the popularity of messaging and chat apps is ...

Need to know Mobile Commerce Facts

Mobify has published a survey, which they call „50 Must-Know Mobile Commerce Facts and Statistics“. It includes up to date mobile trends and points to the e-commerce chances. Of course tablets are an issue and the synergy of social media, email and search is shown as well. 50 Must-Know Mobile Commerce Facts and Statistics from ...

Study about Mobile Use

Up to date data by comScore discuss the preferred channels and habits of mobile phone and smartphone users. These figures do confirm the thesis of the App Revolution made at the Internet Marketing Update of July. According to these figures mobile apps now are used more often to access internet content than mobile browsers. Still ...

Data on Mobile Internet Usage and Mobile Advertising

Google has launched the website Our Mobile Planet, which offers various data on mobile usage and mobile advertising including the study „Global Mobile Research: The Smartphone User & The Mobile Marketer“, which has been conducted by Ipsos on behalf of Google and the Mobile Marketing Association, MediaPost Publications reports. The data are free to be ...

Cell Phone Usage in the US

PEW Internet has release a study on cell phone usage in USA and found that cell phones at all and smartphones have become an every day tool beyond just using the phone to make phone calls. More advanced usage patterns are to use phones to obtain information, which has been done by more than the ...