FOLDEN eMarketing Blog

The mobile social media usage has increased 37 % during the past year, comScore announced. The data comes from a comScore MobiLens study telling that 72 million US americans now access social networking sites on their mobile devices. Furthermore half of mobile social networkers access social media sites daily. By this the study confirms figures [...]

PEW Internet has released an up to date study on Twitter usage in the USA. According to the study Twitter again is growing strong, about 50 % since November 2011. The microblogging service is now used by 13 % of the population opposed to 8 % in November. The use in the group of 25-34 [...]

Twitter has introduced a new function to its location based services, which will be available soon within many countries. This function Twitter Places is an enhancement to the already existing Geotagging API, which enables to add a geographic location to a Twitter post. By Twitter Places a location may be concretely named. Furthermore Twitter collaborates [...]