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Entries Tagged ‘Social Media Analytics’

Marketing Optimization for Leads and Sales Generation

Personalization of content and offers by information and products is already a well known strategy. This approach becomes enhanced by the integration of big data aka information out of the social web. Canddi is offering website tracking to personalize content by two packages, to Lead Generation and the optimization of shops and sales. The approach […]

Google Analytics now includes Social Media Metrics

Google Analytics has added new functions to measure the traffic and success of social media activities. In the center of the measurements is the website, where Google Analytics is installed. The new functions measure the traffic coming from social media sources, the conversion rates and long term effects like conversion happening later. The overall aim […]

Facebook Live Analytics and Ranking

Masterrating, a web analysis and rating company, has launched two Facebook analytics tools informing about Facebook sites in near real time with a delay just of seconds. The first Facebook analytics service SocialMedia Live fetches the occurrences about Facebook sites, the largest amount of fans at all, the fastest growth and the best newcomers. Likesmatter […]

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