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Entries Tagged ‘Social Media Marketing’

Dynamic Interest based Targeting in Realtime

RadiumOne is a young online advertising company, which comes up with both innovations and an interesting concept. The advertising innovation once again takes online advertising and in this case interest based targeting to a new level. In this context targeting is based on data marketing with the data being gathered on the social web out [...]

The Influence of Social Media on Revenues

Marketers are still discussing the influence of social media and the lag of being able to measure the success of social media campaigns. Opposed to this social signals are already known to be ranking factors to search engine optimization and the last proof of a positive effect may be a study of the revenues of [...]

Social Network Pinterest of growing Importance

Without doubt innovation is an important factor and in product development an alternative to the imitation of successful products. This is shown by the rising of Pinterest, a young social network already capturing the attention of online marketing. For a couple of time the occurances around Pinterest are observed by this site and informational sources [...]

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