FOLDEN eMarketing Blog

The Interactive Advertising Bureau has released a standard dedicated to mobile advertising within mobile rich media apps. The MRAID standard (mobile rich media ad interface definitions) describes the interface on the integration of advertising within mobile apps. This api interface will enable the standardized integration of advertising within mobile apps and ease the creation and [...]

The W3C has launched a new working group dedicated to realtime communications on the internet. The aim of the group is to develop api interfaces enabling realtime communications within the browser without the need to install plugins. Applications in this context comprises audio, video and other services. The new working group is part of the [...]

By the availability of internet at tv sets by smart tv and tv and video online by streaming media everything seems to be clear regarding the relationship of the internet and television. But these technologies are new and like the development of the internet within the last couple of years has shown there is much, [...]