FOLDEN eMarketing Blog

Today the W3C within its newsletter announced a recommendation to tag online media with a set of metadata. The recommendation is called Ontology for Media Resources 1.0 and is something like a milestone to the online media world. The set of metadata enables to tag online media like video to be indexed by other services [...]

Using the terms taggable video wireWAX describes its new and innovative interactive video solution. At all and beside the innovative in video tagging feature the solution has several for now unseen functions regarding features and integration. The most interesting and innovative feature is the in video tagging. This term describes the option to mark elements [...]

Innovid, a company already known for its interactive video solutions and how the name suggests an innovative video solution provider, has introduced a new video advertising format. The format is called iRoll, which describes an interactive pre roll video advertising format. The solution is capable to carry various interactive features. Exemplarily the pre roll video [...]